We’re in the middle of a stressful time. But being in the business of consumer insights and human behavior - it is also an exciting one.
Why is it exciting? Because we are in the middle of the biggest behavior change we may ever experience. Now is not the time to put research on hold. Now is the time to keep the data flowing so we have insights in the moment AND so we can generate the insights of the future.
Put on your research hat with us for live session covering:
Let’s emerge stronger from this global pandemic by making critical connections with our audiences today.
Register for the on-demand recording.
Speakers:
Jennifer Carrea, Chief Executive Officer Americas & Global Health, Profiles Division
Jackie Blackler, Managing Director, EMEA, Profiles Division
Mitch Eggers, Chief Scientist, Profiles Division
This session is also available in German here.
Online research stands as a safe and stable way of staying connected to consumers as the world faces a global pandemic and extreme social distancing measures come into play.
While online research capabilities have grown rapidly with advances in technology and digital connectivity, we’re challenged with the fact that offline and online are not interchangeable. However, with much unknown and turmoil caused by the COVID-19 outbreak, we understand that a seamless conversion is key.
In this session we aim to arm you with the knowledge of creating a smooth transition of any offline work you may have been doing online. Join us live or listen later for expert advice on:
Discover how you can gain more instead of less during these times of isolation.
Register for the on-demand recording.
Speakers:
Jon Puleston, Vice President of Innovation, Profiles Division
May Ling Tham, Director, Modern Survey Design, Profiles Division
Sid Dutta, Managing Director, Asia, Profiles Division
Maybe you've already taken the challenges COVID-19 lockdowns have created and turned them into opportunities -- like using downtime to do some spring cleaning in your household.
Why not use this time to do the same for your surveys? Be equipped to emerge from this crisis with surveys that are designed for maximum respondent engagement and deeper insights on consumer behavior – behavior we’re already seeing a shift in and will continue to witness post-pandemic.
Join this live session for expert tips and practical advice on how you can refit, clean up and polish your survey designs, including:
Register for the on-demand recording.
Speakers:
Jennifer Carrea, Chief Executive Officer Americas & Global Health, Profiles Division
Simon Buckley, Managing Director, EMEA, Profiles Division
Jon Puleston, Vice President of Innovation, Profiles Division
Nothing about COVID-19 is fair - and there’s no doubt it’s hitting some parts of the market research industry hard. But it’s never been more important to stay connected as we all navigate these unsettling and uncertain times in isolation. We are fortunate to be able to communicate directly with our proprietary LifePoints panellists, so can say with confidence that they feel proud to be an essential compass for keeping us all in the know and connected with what matters!
Caroline Frankum Global CEO, Profiles Division
In today’s world of COVID-19, sheltering in place and the resulting shutdowns across broad swaths of our market place economies, business can't meet their customers face-to-face.
We owe it to the vulnerable and everyone in our communities to listen and adhere to the best advice of public health experts and there is a lot we cannot do, but we can still actively engage our customers and not contribute to the spread of Covid-19.
The online digital world and having access to the digital neighborhoods where people hang out is a remarkably valuable privilege in times like these.
Mitch Eggers Chief Scientist, Profiles Division
